#
1
Reseller of Analytics 360 in the world
$
5
Billion in Global Media Spend
270
+
Google Marketing Platform certified specialists
500
+
Google certified specialists across Analytics, Architects, and Platforms
Merkle is a Premier Partner for Google Cloud Platform and a Certified Partner for Google Marketing Platform. We help brands to maximize Google technology for transformational insights, elevated online experiences, and tangible results.
Our Google partnership includes Google Cloud Platform (GCP), where we consolidate large and disparate sets of offline consumer data with online data produced from campaigns, in addition to third-party data. The results are a more comprehensive dataset created in a matter of days (what once took months).
Your audiences are then developed from this dataset and activated in search, display, and video campaigns using DV360 and SA360 in the Google Marketing Platform (GMP). Then, we help you measure your campaign performance using the Analytics360 solution in GMP. It all works together.
MORE ABOUT THIS SERVICE
Google Cloud Platform- Cloud migration strategy
- Roadmap planning
- Architecture & design
- Global implementation
- Managed services
- Training & enablement
- Cloud for marketing (C4M)
For Display & Video 360
- Licensing reseller
- Managed Services
- Training and Enablement
- Network Setup, Architecture and Design
- Campaign Setup, Architecture and Design
- Media Planning & Buying (Direct Buys & Programmatic)
- Campaign Optimization
- Data Management and Reporting
For Search Ads 360
- Managed Services
- Training and Enablement
- Campaign Setup, Architecture and Design
- Planning & Buying
- Campaign Optimization
- Data Management and Reporting
For Analytics 360 and Optimize 360
- Licensing
- Managed Services & Training
- Assessments & Roadmaps
- Instrumentation & Deployments
- Advanced Analytics & Attribution
- Proprietary Data Science Tools
- Testing & Optimization
- BI & Data Visualization
